Assessing the meaning, errors and the impact of thr English used on some posters a survery conducted in Bujumbura Municipality
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University of Burundi
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Faculty of Arts and Social Sciences, Department of English Language and Literature
| Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
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Memoire
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Bibliothèque Centrale | 802.0 MIR.K (Browse shelf) | 1 | Not For Loan | 5010000147631 |
A thesis submitted in partial fulfillment of the requirements for the award of the degree Licence en Langue et LittératureAnglaises.
Résumé,
The purpose of this study is to find out the meaning errors and impact of some English words used on posters. Some managers, sellers, traders and customers were selected as respondents. The number of respondents was fifty (50). The respondents were given questionnaire copies designed to seek for information about the errors. Impact and meaning made by some advertisers. Despite the errors used, which mislead the reader, the study demonstrated that, whether the language (English) used on posters is informal or not, the customers are always eager to consume products. An interview was also used, 100 people were interviewed to confirm the realty between customers and advertisers. Also, an observation of some pictures was used to explain thoroughly the importance of a picture in advertising, It was noticed that the words used on posters cannot convey sufficient meaning to customers without the help of pictures. Through this study, it was found out that some advertisers do not have experience but customers are obliged to buy goods
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